How to Analyze Your SEO Competitor?

One of the essential things Search Engine Expert can help you to do to enhance your search engine marketing is to study your competitors. Analyzing the competition will open new avenues of success in the industry. The strategy is similar in the SEO web design world. The following are the strategy to dissect the competition:
 
Link Structure: Firstly discover how the link of the competitor looks like, if they are static or dynamic, whether they are organized with text giving a simple concept about the content of the web page.

Meta Data: One should inspect the Meta Data of the rival's web site. Importance should be given in discover the meta keyphase or keywords that are used in the meta part of the webpages. Are they visible in the title and description for the page One should also check if the meta keywords are visible in the title and description of the particular webpage.

Site Map: Convenient internal navigation plays an important role for boosting ranks. The search engines can crawl the website easily if text based links are provided to navigate to the internal pages.

Link Popularity: Link Popularity is the key for the success of the website. It is adviced to check the No. of quality links that links back to your rival's web site. A number of legitimate links in the website of the competitor will help in the higher rank on the specific targeted keywords since search give weightage to the websites with high link popularity. This will help you to plan strategies by which you gain visibility on the keywords and generate the traffic.

Site History–A web site’s history is a big factor that affect its rank it in the google search engines.
Site indexed – It refers to the # of web pages that are listed in the search engines database. The #1 ranking web sites can be listed easily by the best search engines like Yahoo, Google or MSN.
 
Home Page Page Rank – It is the Google Search Engine PR. Google assign a 0-10 scale for judge the value of the web page. This is normally dependent on the quantity and quality of incoming URL. It is the most popular aspects for all the web masters to analyse. It can be inspected by the Google Toolbar software or a site like PRChecker.