Tuesday, October 28, 2008

How to make money quick - Get More Buyers

They say the money is in the list, but according to Michael Rasmussen, of “Get More Buyers,” the money is in the list of buyers.

It is no use having a list of subscribers who don’t support your recommendations. You want to have a list of loyal buyers. You also need to be loyal to your subscriber list by providing them with invaluable information during the course of your relationship with them.

There are a lot of product owners and email list owners who do nothing but promote to their list. This can be as annoying as those robo-calls that are currently becoming an annoyance to citizens who get up to fifteen of them each day according the news media. You have to treat your subscribers as family. You don’t want to bombard them with promotions just to make an extra buck.

You should give more than you take. So offer your subscribers a lot of freebies. Go out and find those freebies if you have to and get them to your subscribers. They will thank you for it and will certainly tolerate your product recommendations more when they receive them.

How do you build your list? You do so by giving away something for free and not just anything, but something that is valuable and will be appreciated. You can use private label products, but why not bundle them together to create more value? If you have a membership site, you can give away a free month of membership.

Create a squeeze page and put images of your free bundled private label products with an email form so that your prospects can complete. Lead them to a landing page to download their free gift. For a period of seven days, be sure to follow up using your autoresponder so that the prospect does not forget you. The first message may read something like this: “Hi, thank you for downloading the free gift of xxxxx. I hope you are enjoying your gift. If it is OK with you, I will follow up with you in a couple of days to see if you have any questions or comments.” Make sure you funnel all the messages to run on autopilot.

You should also consider running a biweekly newsletter. This is something that will keep your name in front of your subscriber. You will get more trust and loyalty from your subscriber because you will be able to build a better relationship with your newsletter than with just follow up mailings.

The key of how to get more buyers for your email opt-in list is the kind of gift you provide. You should make sure that you know your prospect and what they are looking for. Do a keyword search to see what your ideal prospect wants and give it to them. Providing a short report that includes tons of free resources is a good way to start. This can be a 10-15 page report. You can outsource this if you don’t have time to write it yourself, but if you can, then that would even be better.

Let us recap now. The money is in the list of buyers depending on the way you treat them. You should never be over bearing, but tread lightly. For the ones that you want to invite in, offer something of real value and need. To learn more about how you can get more buyers, visit my blog by clicking here.

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